Andrew Piron

Andrew Piron

President & Chief Operating Officer

Andrew’s career started in the late 1990’s in the San Francisco Bay Area and from the beginning he was passionate about growing startup companies focused in the digital media/technology space. Since then, he has built a strong foundation in this area of marketing while spending the majority of his career leading business development and client service teams.

In the early 2000’s, Andrew held key positions with Spotlife (acquired by Logitech) and Razorfish. At Spotlife, he helped grow the company by forming strategic partnerships to become the largest personal video-sharing website on the Internet at the time, and with Razorfish, Andrew successfully secured new accounts in a business development role (Razorfish was eventually acquired by Microsoft).

In 2002, Andrew and his wife Abigail started a multi-location retail business in the Bay Area called Abigail Morgan. Andrew and Abigail ran and grew the company for six years when they decided to sell the company. While running Abigail Morgan, Andrew also served as director of sales for MeeVee, a video search and discovery Internet website (acquired by Live Universe) where he sold digital media to top brands and agencies in the entertainment space.

In 2008, Andrew and his wife Abigail decided to sell everything that they built together in California and relocate to Boise. During Andrew’s seven plus years working at the digital media firm Balihoo, Andrew has held several key positions on the company's executive team. In his last role as President, Andrew oversaw all marketing, sales, business development and customer success (client) teams. Balihoo clients Andrew worked with include Ace Hardware, New Balance, AFLAC, Kohler, Wendys and others. Andrew also regularly worked with Facebook, Google and others in the media and media technology landscape.

Andrew and his wife Abigail live in the Boise foothills with their two children Ella and Reid - who attend Highlands Elementary school. Third billing goes to golden retriever Mojo.