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Mobile Marketing 2008

Two phones with mobile internet capability dis...Image via WikipediaI have been recently checking out . It is an informative web site on (I bet you guessed it) Mobile Marketing. There are some good case studies and it seems like a pretty good way to quickly educate yourself on what is going on in this space.

They have also published the “Mobile Marketer’s Mobile Outlook 2008”. That title says mobile twice within it’s total of four words, but beyond that, I have only scanned this report so far although it does look to be worthwhile information as we move ourselves along learning more about this new marketing medium. I also notice that Omnicom just announced a new Mobile division this week.

Here is the link to the report.


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