When Idaho’s largest distributor of beer, wine, and premium non-alcoholic beverages turns 50, they gotta celebrate—with a beverage, and an identity that truly does the achievement justice. So we created not just a 50th-anniversary mark but a work of art. Literally. Limited edition watercolor prints were produced, and the new identity is emblazoned over every inch of Hayden’s facility and employees. Cheers to 50 years, Team-Hayden!

What We Did

  • Creative