The Oscar Winner
Perhaps LA Times critic Mary McNamara was correct when she said that this year’s Oscar telecast “defined new standards in…
February 25, 20131 min read
The Most Respected Company Is The One Who Doesn’t Want To Talk To You
Harris Interactive recently asked 19,000 US residents their feelings about the country’s 60 “most visible” companies. When it came to…
February 14, 20132 min read
Who Spent $3.8 Million Well?
“Those ads unquestionably worked. They ran the first one in 2004, with no idea if it’d be brilliant or a…
February 4, 20133 min read
Re-Imagination
“If you’re not doing some things that are crazy, then you’re doing the wrong things.” When Larry Page said that…
January 28, 20132 min read
How To Pick A Brand Name
Many of us have a difficult time remembering people’s names. Why is this? One study done on the subject reported…
January 22, 20132 min read
Welcome To 2013
Welcome to 2013. The world is not shy of predictions for the year, recaps of last year, things to think…
January 9, 2013
Reduce. Reuse. Rebrand.
Every year Drake Cooper selects a Dream Big client. It’s our way of giving back to the community where we are so…
December 14, 20121 min read
The Year On The Web
As Google’s Zeitgeist Year In Review video shows, 2012 was a remarkable year for the web. More specifically, it was…
December 13, 20121 min read
She’s The One
The latest ad in the She’s The One series for Jensen Jewelers is complete. That delightful music and well-done production…
December 5, 2012
What Happens When We Make It Easy For Consumers
It’s become an event, hasn’t it? From Boise, to Seattle, to Portland, and across the country weekend promotions, shopper discounts…
November 27, 20122 min read