This article was originally published on reverb, Drake Cooper’s reflections on advertising, creativity, and trends. Read more.

Facebook and MySpace Ages

I follow Matt Dickman on Twitter. He has a solid understanding of marketing technology and coming trends and is an interesting blogger. Matt is Vice President, Digital Marketing at Fleishman-Hillard in Cleveland.

Here is a recent post on Matt’s blog Techno Marketer, about the ages of users on Facebook and MySpace that is worth checking out. Facebook is reaching critical mass in the US, overtaking MySpace in the 36-45 age range. Facebook’s over 40 growth is still booming at 24% although their growth in the under under 30 age group has become stagnant. MySpace still dominates the high school and college crowd.

Follow Matt on Twitter at @MattDickman.


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