This article was originally published on reverb, Drake Cooper’s reflections on advertising, creativity, and trends. Read more.

Joanne Taylor featured in the Idaho Business Review

It’s no secret that around here we view our own Joanne Taylor (and her twenty-five years of public relations experience) as something of a PR Goddess. So when the Idaho Business Review wrote an article about Joanne and her advice on crises management, we weren’t surprised. Joanne offers thoughtful insight to IBR writer, Dani Grigg, and discusses what she did when a client’s 200 ft sign literally came crashing to the ground right after she and her team promoted the construction of the world’s largest sign.
To read the full article, click here.