This article was originally published on reverb, Drake Cooper’s reflections on advertising, creativity, and trends. Read more.

Dreaming Big with Hodia

Hodia is a year-round organization with camps and activities for kids with diabetes. When they were selected as our 2013 Dream Big client, they came looking for brand direction and a new website. In today’s digital age, it’s imperative for an organization like Hodia to have a user-friendly web experience. Their website needed to include everything from camp dates to information on medications available at camp.

New Identity:

Hodia1

Hodia2

Hodia4

After going through a rebrand exercise, the website was next.

Our team was tasked with taking loads of information and displaying it in a user-friendly, unique way that would appeal to both kids and parents. The entire site was built in WordPress. We had a unique opportunity to build some custom widgets- check out the staff page! Knowing that we would be handing the website over to them, we built a custom admin tool to make it as easy as possible to update their ever changing content. With that, we are excited to announce the launch of Hodia.org!

Before:

Hodia6

After:

Hodia5
It was a pleasure partnering with Hodia. Their positive energy and enthusiasm was contagious. Thank you for all that you do!

Also, a huge thank you to Victoria Greener Photography for donating the beautiful hero shots for the website!