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Recently I’ve been studying the papers of Dr. Robert Heath. Of particular interest is his terrific exploration of brand relationships:…

Writing for social media and the web, takes finesse.  Marketers use many different tactics to encourage clicks, purchases, likes, what…

All you Boise tweeters out there, grab your preferred tweeting device and join us, Boise Tweetup, and Jake, The Urban…

Another award season down, another successful evening of fun and mingling with talented creative peeps in Idaho. This year we’re…

Kount Introduction Video The threat of online and card-not-present fraud can be complicated. Imagine trying to explain how Kount’s technology…

It’s the Idaho Winter campaign, TEAR IT UP, featuring a giant paper snow sculpture installation at Bellevue Square in downtown Seattle. Shoppers are treated to an artful reminder of Idaho’s wide-open winter escapes and ‘jaw-dropping snow assets, and adventure possibilities. This unique campaign was rounded out with a sweepstakes where participants could win impressive Idaho travel prizes.

The Big Bear Lake Resort Association enlisted Drake Cooper to help ramp-up marketing efforts to attract visitors to the Big Bear Lake region. This included not only a website redesign but cohesive brand upgrade.

2011 will be a year when social media becomes much more integrated with key business functions and many folks will…

Idaho Steelheads digital marketing overview – UltraClean Smokeout – Chad Connally, Drake Cooper View more presentations from chadconnally. Presentation slides…

CBH Homes Shiny New Awesome Videos Conventional assumptions run rampant that old homes have a lot of “character.” On the…