Be on the lookout for some seriously cheesy television spots Drake Cooper recently developed for our client The United Dairymen of Idaho. All five of the fifteen second spots began running last week and are part of an integrated campaign for cheese. The spots are very short and simple but at the same time “hero” cheese while positioning it as a healthy snack alternative. Each block of cheese in the five spots was painstakingly hand carved to perfection and the film and animation effects were handled by North by Northwest Productions right here in Boise. Check out the rest of the spots on YouTube and remember if you need a healthy tasty snack “Say Cheese!”
Sometimes it’s found in the places least expected
My favorite website experience of 2008 is….believe it or not, the newly updated Wall Street Journal – www.wsj.com. Last year…

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