This article was originally published on reverb, Drake Cooper’s reflections on advertising, creativity, and trends. Read more.

Steelheads Site Wins ECHL Award

Idaho’s favorite hockey team, the Idaho Steelheads, has done it again. The team’s website was given the ECHL’s Website of Excellence Award. This is the third time in six years that the site has received the award, and the second consecutive year.

Judged by NewSport Media in categories like update frequency, mobile readiness, design and organization, among other things, the Steelies’ site beat out all other teams’ sites in the ECHL (East Coast Hockey League). Read more.

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