We see the value of strong brands daily in our work. Nearly all of our clients have to battle bigger competitors, and a core way to gain market share is with a powerful, meaningful, valuable brand.
Influencing Ad Recall And Consideration Through YouTube Ad Sequencing We’re in a new age of online video content consumption. In…
Notes on the creative process 📸 @norevisions “Coming up with ideas is not so much a step-by-step process as it is…
Oh hi there, I’m Mindy Stomp. I joined Drake Cooper about three months ago as Co-President (alongside the incredible John…
Creating a brand character is no small feat. Evolving one is an even greater challenge.
More than just a routine update, Google Analytics 4 (GA4) is entirely different both in how it tracks data and what it reports on.
How can advertisers successfully market multiple business locations? How do you budget your media among all the locations? How do you weigh that budget?
For 40 years, Sara Chase has been our mentor, navigator, north star, and sunny side through every up and down of agency life during her dedicated and fulfilling career.
Drake Cooper is now led by two Co-Presidents. John Drake will add Co-President to his current title of Chief Strategy Officer, and we are excited to announce a new addition to Drake Cooper, Mindy Stomp, as Co-President, General Manager.
Upgrading a website for an entire country brings forward an opportunity to refine both the end-user experience and improve the positioning of the product in the marketplace.
As a part of our ongoing effort to bring fresh insight and expertise into DEI and branding, we gathered with a very special guest speaker and friend of the agency, Marina Filippelli.