Creating a brand character is no small feat. Evolving one is an even greater challenge.
More than just a routine update, Google Analytics 4 (GA4) is entirely different both in how it tracks data and what it reports on.
How can advertisers successfully market multiple business locations? How do you budget your media among all the locations? How do you weigh that budget?
For 40 years, Sara Chase has been our mentor, navigator, north star, and sunny side through every up and down of agency life during her dedicated and fulfilling career.
Drake Cooper is now led by two Co-Presidents. John Drake will add Co-President to his current title of Chief Strategy Officer, and we are excited to announce a new addition to Drake Cooper, Mindy Stomp, as Co-President, General Manager.
Upgrading a website for an entire country brings forward an opportunity to refine both the end-user experience and improve the positioning of the product in the marketplace.
As a part of our ongoing effort to bring fresh insight and expertise into DEI and branding, we gathered with a very special guest speaker and friend of the agency, Marina Filippelli.
In December 2020, Drake Cooper became an ESOP (employee stock ownership plan), transferring 100% ownership to all of its employees. Each year, every employee will receive stock at no cost to them, regardless of their role in the agency.
Drake Cooper is excited to announce Epic Shine Car Wash as our newest client! We are ecstatic to add another local company to our client roster.
Please join us in welcoming Patrick Hoopes as our newest Creative Director at Drake Cooper!